SUEHIRO S.A. DE C.V. with address at Avenida de la Paz 1701, colonia Moderna, 44190 Guadalajara, Jal. establishes that in compliance with what is mentioned by the Federal Law for the Protection of Personal Data Held by Individuals, it is responsible for the information and / or data voluntarily provided and / or provided to "Suehiro", virtue of which it issues at its disposal this NOTICE OF PRIVACY, through which you can collect data (including sensitive personal data) with some of the following purposes:

1. - Comply with tax regulations through electronic invoicing.
2. - Comply with the obligations contracted with our customers and suppliers.
3. - Any sale operation related to our products.
4. - Registration and payment to suppliers.
5. - Surveys and evaluations of the quality of the service.
6.- Provide information to our customers and suppliers about advertising new products.

By providing this information to "Suehiro", we understand that you are the legitimate owner thereof and / or are legally authorized to transmit them; in such virtue, by means of such transfer, authorizes "Suehiro" to use the information provided for the afore mentioned purposes.

For the purposes indicated in this privacy notice, we may collect your personal data indifferent ways:
a) When you provide them directly at any of our branches.
b) When you visit our Internet sites or use our online services.
c) We obtain information through other sources that are permitted by law.
d) At the time we collect your personal data directly.
e) When you provide us by various means, such as filling out applications or through telephone calls to our customer service department.

The personal data that we obtain by this means may be, among others: your full name, address, date of birth, email, Federal Taxpayer Registration. Additionally, and in very specific cases, data of the bank account and name of the account holder, name of the bank, this only when it is a question of making payment to suppliers of the company, by means of electronic transfer.

In accordance with the Federal Law on Protection of Personal Data in Possession of Individuals (Law onwards), consent for the processing of personal data will not be necessary when it has the purpose of fulfilling obligations derived from a legal relationship between the owner and the responsible party.

In order for us to stop using your personal data, the consent may be revoked at any time, without retroactive effects being attributed to it. To revoke the consent, send your request indicating, in a precise way, the consent that you want to revoke your data, to the email address
Within a maximum period of twenty business days, counted from the date on which your request was received, we will respond to your request and inform you of the origin of the request, through a response to the same email address where you sent us your petition.

You, any owner or, where appropriate, your legal representative, may exercise the rights of access, rectification, cancellation and opposition provided for in the Law. The exercise of any of them is not a prerequisite or prevents the exercise of another.

The owner of the data will have the right to rectify them when they are inaccurate or incomplete. The owner will at all times have the right to cancel his personal data.

The cancellation of personal data will lead to a blocking period after which the data will be deleted. The company may keep them exclusively for the purposes of the responsibilities arising from the treatment. The blocking period will be equivalent to the limitation period of the actions derived from the legal relationship that founds the treatment under the terms of the applicable Law in the matter.

The company will not be obliged to cancel personal data, among other cases provided for in the Law, when it refers to the parts of a private contract and are necessary for its development and compliance; when they must be treated by legal provision; when there is an obstacle to federal or local administrative actions related to fiscal obligations, the investigation and prosecution of crimes or the updating of administrative sanctions; when they are necessary to protect the legally protected interests of the holder and when they are necessary to comply with an obligation legally acquired by the owner.

Any owner or his legal representative may, at any time, request access, rectification, cancellation or opposition, regarding personal data that concerns him. The request for access, rectification, cancellation or opposition must be sent by email to the address and contain and accompany the following:

A) The name of the owner and address or other means to communicate the response to his request.
B) The documents that prove the identity or, where appropriate, the legal representation of the owner;
C) The clear and precise description of the personal data with respect to which one seeks to exercise any of the afore mentioned rights.
D) Any other element or document that facilitates the location of personal data.

The company will process the requests of the holders, for the exercise of the rights to which the Law refers. In the case of requests for rectification of personal data, the owner must indicate, in addition to the aforementioned, the modifications to be made and provide the documentation supporting his request, SUEHIRO, S.A. DE CV, will inform the owner, within a maximum period of twenty business days, counted from the date on which the request for access, rectification, cancellation or opposition was received, the determination adopted, to the effect that, if it is appropriate, it becomes effective within fifteen business days following the date on which the response is communicated. In the case of requests for access to personal data, the delivery shall proceed after proof of identity of the applicant or legal representative, as applicable.

The afore mentioned terms may be extended only once for an equal period, as long as the circumstances of the case justify it.

The obligation of access to information will be considered fulfilled when the personal data are made available to the owner; or, by issuing simple copies, electronic documents or any other means determined by the company in this privacy notice.

In the event that the owner requests access to the data to a person presuming to be the responsible party, and the company turns out not to be, it will suffice that this is indicated to the owner by any of the means referred to in the previous paragraph, to have the request fulfilled.

Your personal data can be transferred and treated inside and outside the country, by people other than this company, for the purposes indicated above.

National or international transfers of data may be carried out without the consent of the holder when the transfer is made to controlling, subsidiary or affiliated companies under the common control of the responsible party or to any company of the same group as the party operating under the same processes and internal policies, when the transfer is necessary by virtue of a contract concluded or to be concluded in the interest of the holder, by the person in charge and a third party, when the transfer is necessary or legally required for the safeguarding of a public interest or for the procurement or administration of justice, when the transfer is necessary for the recognition, exercise or defense of a right in a judicial process, when the transfer is necessary for the maintenance or fulfillment of a legal relationship between the responsible party and the holder and in the other cases established by law.

The company reserves the right to make, at any time, modifications or updates in this privacy notice, and will be made known through the publication of the new text on this website.

The company complies with the principles of personal data protection established by the Law and adopts the necessary measures for its application. The foregoing applies even when these data were processed by a third party at the request of SUEHIRO, S.A. DE C.V. This company takes the necessary and sufficient measures to ensure that this privacy notice is respected at all times by him or by third parties with whom he has a legal relationship.

However, the company does not guarantee that the functions are incorrupt or error-free, that defects are corrected or that this website or the server through which it is made available are free of viruses and other harmful components. The company does not guarantee nor is responsible for any statement regarding the use or the result of the use of the material found on this site in terms of its correctness, accuracy, reliability or other concepts. As long as the applicable legislation allows, the total liability of the company before you for any damages and causes of judicial proceedings may not exceed the amount paid by you, as the case may be, for accessing these Web pages. To the extent permitted by applicable law, the company assumes no responsibility for, nor shall be held responsible for, any damage suffered by your computer equipment or other properties or any virus that may infect them as a result of having accessed, used, or navigated through these pages or for having downloaded any material, data, text, images, videos or sounds from this site. The company does not authorize copy, reproduce, transmit or distribute in any way, any material of this website. You may display the material shown on these Web pages for your private consultation, as long as you keep all notices of ownership and copyright contained in such material. You may not distribute, modify, transmit, reuse, republish on other pages or use the content of these pages for any purpose (including public or commercial purposes), including text, images, sounds and videos without the written authorization of SUEHIRO, SA DE C.V.

Certain names, logos and designs found on this website may constitute commercial names, trademarks (hereinafter, "Trademarks") of the company of third parties, used by the company under a license. The fact that Trademarks are displayed on this Web page, does not imply that any third party has been granted any license.

No person is authorized to copy, distribute, reproduce or republish in any way any information found on this page.

Any download, retransmission or other form of unauthorized copying or modification of Trademarks or other contents of this website may constitute a violation of copyright and industrial property.

Any communication by unprotected email made through the Internet can be subject to interception or loss, in addition to possible alterations. The company is not responsible and neither you nor others can demand liability for any damage resulting from any interception, loss or alteration related to an email message sent by you to the company or by the company to you.

LAST UPDATE: January 15, 2018

© 2017 | SUEHIRO S.A. DE C.V.| All rights reserved ®